RDF
RDF is a web content syndication format. Acronym which stands for Resource Description Framework

RSS
1. RSS is a web content syndication format. Acronym which stands for (variously) RDF Site Summary or Really Simple Syndication or Rich Site Summary.
2. Acronym for Really Simple Syndication. It is a family of web feed formats used to deliver information from websites and pages that get updated regularly. Once you subscribe to a particular RSS feed, you will automatically receive updates from the website that publishes the feed, whenever they release new content.

RSS Aggregator
Software or service that automatically check a series of RSS feeds for new items on an ongoing basis, making it possible to keep track of changes to multiple Web in real time through one application.

RSS Feed
The file that contains the latest updates to an RSS-equipped page.

RTWT
abbrev. Read The Whole Thing. Common acronym found on blogs that are heavy on links and light on commentary. (Coined by C. D. Harris)

Radio Userland
proprietary. A blog publishing software package. Radio Userland is more popular with tech bloggers. radio.userland.com

Reciprocal Link
If you blogroll (qv) link to our blog, we will blogroll to your blog. Also: Linky Love

Repost
To post a comment or post that had already been posted, either within a thread or on another blog. Generally frowned upon in the blogosphere, especially when the content is from another blogger’s site.

Scribosphere
The collection of blogs that are maintained by screenwriters.

SEO
Acronym for search engine optimization. It includes several activities that are aimed to improve the rankings of a website inside the results page of search engines. (For a short, 60 Second Marketer video on this topic, click What are the Most Common Search Engine Marketing Mistakes?)

Shocklog
A blog that intentionally provokes discussion by posting content aimed at shocking readers.

Sidebar
One or more columns generally found on the side of most blogs, usually containing a profile of the blogger, blogroll, advertising, Flickr feeds or other plug-ins.

Sideblog
A smaller blog usually placed in the sidebar of a blog. A blog within a blog. Sideblog.com provides this service .See also: link blog.

Simultaneous Blogasm
What happens when two bloggers post the same thought at the same time.

Skins
One of a set of pre-designed templates for a blog, giving it a customized set of images, fonts and layouts.

Skypecasting
The practice of using Skype, the VoIP telephony service, to create podcasts, vidcasts and blog entries. (Coined by Stuart Henshall of Skype Journal)

Slashdotted
1. When a Web site receives a huge amount of temporary traffic due to a link being posted on slashdot.org. The phenomenon can slow Web servers or even take sites temporarily offline by exceeding the allotted bandwidth for the site. The term can be used as shorthand for traffic surges due to posts on other extremely popular blogs, including Instapundit, BoingBoing, The Huffington Post or DailyKos. See also: “Instalanche.”
2. To have your blog mentioned on Slashdot.org.

Social media
A broad term used to define website and web applications where you have social interactions and interactive dialogue around a media form (text, images, audio, video, or any combination of them). I’ve written a book on this topic called How to Make Money with Social Media. You might also be interested in my 60 Second Marketer blog post called How to Launch a Social Media Campaign: A Step-by-Step Guide.

Spambot
1. Online code which automatically generates larg numbers of unwanted messages and directs them at members of the public. Within the context of blogging, it is code which enters unsolicited comment spam.
2. A program designed to collect, or harvest, e-mail addresses from the Internet in order to build mailing lists for sending unsolicited e-mail, also known as spam .
A spambot can enter dozens or even hundreds of unwanted spams in a matter of minutes into the comments of an unprotected blog

Sping
A ping sent from a splog to make recipients think content of interest has been updated although that may not be the case.

Splog
1. Spam blog. A blog created purely as a payload target for spam. The spam itself is delivered via trackbacks, comment spamming or e-mail and the ‘splog’ is where you end up if you click the spam link (which is something you will not do, of course)
2. A blog that is used to publish spam material. The purpose is to increase the PageRank or artificially inflate paid ad impressions from visitors.

Spomment
See comment spam.

Stripblog
A cartoon/comic related weblog, either pertaining to cartoons/comics or featuring graphics of that nature.

Subscribers
Visitors that either grabbed the feed of a website or that subscribed to receive updates via email.

Tag
1. A keyword or term assigned to a piece of information that allows it to be found again via browsing or searching
2. A generic term for a language element descriptor, often used in blogs to identify the type or types of content that makes up a particular post.

Tag cloud
Visual representations of tags or keywords used in a blog. Tag clouds may be used to organize content and can be presented in boldface to distinguish them from other text.

Take down
Similar to ‘Fisk’ (qv). A point by point refutation.

Tech blog
A blog (qv) focused on a technical subject. A high proportion of tech blogs are also groupblogs (qv). Also: Techblog.
Tech blogs form one of the three primary distinct (and largely separate) cultural groups within the blogging world, the other two being Journal blogs and Pundit blogs.

Technorati
Internet Search Engine for searching blogs

Template
A template is a file that is pre-formatted in some way and serves as a starting point for a blog post.

Theme
1. A template designed specifically for use to enhance the visual appearance and usability of a blog. Many blogging software providers offer a selection of themes for bloggers to choose from for their blogs. Alternatively, predesigned blog themes can be found through a variety of websites, and many web designers create custom themes for blogs.
2. A theme refers to the design of the web page. It’s a way to coordinate all the elements that go into making the web page so that they complement one another and reinforce the site’s subject matter.

Thread
A series of remarks posted by people in a public comment section of a blog that follow a conversational and topic related sequence.
Whilst used on blogs to describe related comments under a single blog article, this term is more specifically and accurately associated with on-line forums, many of which use a ‘threaded’ format that indents related digressions from the main ‘conversation’ in a branching manner, making it more clear to which previous comment a person it replying. Although some blog-forum hybrids also use this ‘threaded’ format within their public comments section, the term is more commonly associated with forums rather than blogs.

Thread drift
The phenomenon of off-topic posts in a thread that is devoted to a specific topic.

Trackback
1. A system by which a ping (qv) is sent to another trackback-aware website (usually another blog) to notify that site that a link to them has been made (usually within an article being posted). The objective is to notify the subject of an article that they have been mentioned in another article elsewhere.
2. To follow a trackback ping from the target weblog to the source weblog.
3. If another blogger links to your article you can set up notifications via special comments called trackbacks. This enables the author to keep track of who is linking to or referring to their articles.

Trackback ping
A ping that signals a blog’s server that a post on that blog has been commented upon.

Trackback spam
Sping sent by means of the Trackback system. Many blogs stopped using Trackback after the system became flooded with this type of spam. See also “comment spam.”

Tranzi
Derived from ‘Transnational Progressive’, a term popularised by John Fonte. Transnational Socialists. Not a term of endearment. (coined by David Carr)

Troll
1.To troll for hits is to post a provocative article purely in order to generate an angry response (usually followed by sending a mass e-mail shot to the target audience) and commensurate increase in hit rate.
2. A contributor to an online discussion whose purpose in posting is primarily is to generate intense debate, often with intentionally inflammatory rhetoric. Troll literally “troll,” a form of fishing, for reaction from contributors to the forum with the intention of stimulating a flamewar.

Turing test
technical A Turing Test is a test which determines if the party on the other end of a remote communication is a human or a computer program (also known as a ‘Captcha’ (qv)).
This is germane to blogging because many comment sections on blogs use non-machine readable systems prevent spambots from entering comment spam.

Twitter
A microblogging service including text-based posts of up to 140 characters displayed on a user’s profile page.

Uniques
The number of unique visitors or humans that have visited a website within a given time frame.

URL (Uniform Resource Locator)
Specifies where an identified resource is and the avenue for retrieving it. The most common example if the addresses for web pages on the Internet.

Viral Content
Content that spreads very quickly on the Internet.

Vlog
A vlog (or video blog) is a blog that contains video content. The small, but growing, segment of the blogosphere devoted to vlogs is sometimes referred to as the vlogosphere.

Vlogger
One who maintains a vlog.

Vlogging
Blogging using video instead of text. The 60 Second Marketer is not a Vlog, although the 60 Second Marketer YouTube channel has over 50 short, 60-second marketing videos.

Vorage
To search for video online and share it with others. (video + forage)

Warblog
1. One of a large number of blogs (qv) which sprung up after September 11th 2001 (mostly in or after November 2001). Most at least initially were created to provide anti-idiotarian (qv) commentary in the aftermath of Al Qaeda’s attack upon the United States. Warblogs are essentially a subset of pundit blogs (qv). Someone who runs a Warblog is a Warblogger.
2. Any blog largely or primarily dedicated to coverage of terrorism, the war or terrorism, and conflict in the Middle East, regardless of when it was started.
3. Any blog that take an editorial position generally in favor of military intervention by the United States in one or more Middle Eastern or Central Asian nations linked to terrorism.
(probably coined by Matt Welch)

Weblog
Longer, alternative form of blog. (Coined by Jorn Barger)

Webwaffle
An article posted on a blog. (coined by Tony Millard)

Wiki
A type of collaborative on-line software that allows readers to add content on a subject, which can also be edited by others. For example: Wikipedia.
The major difference between a blog and a wiki is that a blog is more directly under the control of the owner(s) and the primary objective of a blog is for the owner(s) to express themselves to their target audience. A wiki on the other hand is about collaboration (in a general sense) rather than expressing views.

Whoring (for hits)
Posting things on a blog purely to generate an increase in visitors. The term is often intended humourously, but not always.

Word Banning
Allows a blogger to ban specific words, in addition to IP addresses, into a comment spam filter.

WordPress
The most popular blogging software on the Internet, create by a company called Automattic. You’re reading a WordPress blog right now!

WordPress Plugin
Plugins are pieces of code created with the purpose of expanding the functionalities and solving a wide range of problems and needs of WordPress.

WordPress Themes
Blog presentation designs offered by WordPress

XML
Web language used for (amongst other things) syndication formats used on blogs. Acronym for eXtensible Markup Language

Other blogging terms at
Blogging Glossary – A to E
Blogging Glossary – F to P

Fact-check (your ass)
To use Internet search engines to ascertain the veracity of dubious claims made in the press. (coined by Ken Layne)

Favicon (favorite icon)
A square icon associated with a specific website or web page typically seen in the URL menu bar.

Feed
Allows users to receive updates from their favorite websites and blogs, as soon as new content is available. There are two main feed formats: RSS and Atom. (To add the 60 Second Marketer’s RSS feed by clicking the link.)

Feed count
Displays the number of subscribers to your feedburner feed.

Feedburner
Web feed management provider launched in 2004 that provides custom RSS feeds and management tools and allows you to add special features, and to collect data and statistics about your subscribers.

Fisk
To deconstruct an article on a point by point basis in a highly critical manner. Derived from the name of journalist Robert Fisk, a frequent target of such critical articles in the blogosphere (qv).

Fisking
A point-by-point criticism disputing or calling out errors in a statement, article, or essay.

Flame
1. To ‘flame’ someone is to make a hostile intemperate remark, usually of a personal nature. Also see: Flame War
2. To post a hostile comment, often directed personally to another commenter or blogger and generally deliberately inflammatory or insulting. A flame is generally not meant to be constructive, add to a discussion or persuade other commenters of a position. The term comes from long usage in the context of from newsgroups or discussion lists.

Flame war
1. A series of flames going back and forth on a blog, usually within the comment section, often going on for pages and bearing little relation to whatever topic was on the thread the flames are posted upon.
2. A hostile exchange of views via the Internet characterised by highly intemperate language.

Flog
A blog that is written by someone other than the indicated author. Often applied to corporate blogs or those written by politicians, where the public relations department or aides do the blogging. (flack + blog).

Froglogs
French blogs. Derisive term, occasionally shortened to Frog.

Glog
To blog about an activity in person, where the person blogging is a participant in the activity.

Google Analytics
The most widely used website statistics service provided by Google that generates detailed specifics about the visitors to a website. We use it at the 60 Second Marketer to track unique visits, page views, bounce rate and other metrics.

Google bomb
1. To intentionally insert words or phrases into as many blogs as possible to increase the ranking on the Google search engine. Held by some to be a form of ‘meme war’.
(coined by Adam Mathes)
2. To insert words or phrases into blogs, often as many as possible, with the intention of increase the page ranking of the words or terms on Google search results. (Coined by Adam Mathes)

Google Reader
The most popular Atom and RSS reader around the Internet. It is a web-based application that allows the user to subscribe to and manage RSS feeds. (You can add the 60 Second Marketer to your Google Reader RSS feed by clicking the link.)

Group blog
A blog with more than one regular contributing writer. Also: Groupblog.

Hitnosis
1. Being unable to stop yourself constantly refreshing your browser to see if your hit counter or comments section has increased since the last time you did it (i.e. about 1 minute ago). This often occurs when a ‘memorable number’ is coming up (such as a blog’s hit counter crossing 10,000 or 100,000 or 250,000 visitors etc.) or an unusually large surge of posted comments are attracted by an article. (coined by Perry de Havilland)
2. To become mesmerized by constantly reloading a Web browser to see if a blog’s hit counter has increased or comments section has expanded. (Coined by Perry de Havilland)

Hotlinking
Also known as inline linking, the use of a linked object (often an image) from one site in the web page of another site. The second site is said to have an inline link from the site where the image is placed. Click the image on this page for an example of a hotlink.

Idiotarian
1. A term of abuse for an advocate of what are deemed to be irrationalist and subjectivist values that have very little reference to the workings of the real world. Idiotarians are often socialist (quintessentially Noam Chomsky), but can also be paleo-libertarian or paleo-conservative. The defining phrase of idiotarianism is “it is all the fault of the United States”: this is usually applied to geopolitics but is sometimes encountered with regard to cultural issues, economic issues, environmental issues, the weather, socks lost in the laundry etc.
2. The term is obviously highly partisan but is in quite widespread use by many blogs. However it is not a term used exclusively by the neo-conservative ‘right wing’ and many well left of centre or libertarian blogs have used it describe the more surrealist wings of their particular branch of political thought.

Index Page
The front page of a blog or website.

Instalanche
When a Web site receives a huge amount of temporary traffic due to a link being posted on instapundit.com. The phenomenon can slow or even crash Web servers that are not configured for this amount of traffic. Also known as “Instapundited.”

Instapundited
To have your blog mentioned on Instapundit.com. Also: Instalanche.

Interblog
phrase. An series of exchanges between two or more blogs contesting some factual, political or philosophical issue. (coined by Natalie Solent)

Journal blog
1. A personal diary-like blog. Personal journal blogs are by far the most common type of blog. Most have extremely small daily readerships (albeit sometimes very dependble). Also: Diary blog
2. Journal blogs form one of the three primary distinct (and largely separate) cultural groups within the blogging world, the other two being Tech blogs and Pundit blogs.

K Log
1. See: Knowledge Log. Also: Klog, K-Blog.
2. K-logs are usually internal blogs (i.e. on an intranet and not visible to the general public) and are used as highly effective knowledge management systems and/or internal company communication systems (such as project blogs, for example).
3. A blog used by knowledge workers, where the blog itself is hosted within a company intranet for the purpose of sharing company knowledge. See also “plog.”

Kittyblogger
1. Technically someone who uses their blog to write about their cats, but is mostly used to describe mundane Journal Blog (qv) content. Often used as an epithet but not always taken as one.
2. A blogger who writes about his or her cats. More generally used to deride a blog or post as banal or boring.

Klogger
Someone who writes for a corporate Knowledge Log (qv).

Knowledge Log
Corporate knowledge management weblog.

Landmineware
Software or websites that has options checked default-yes when you sign up that, if you are not paying close attention, will do things you have ‘consented’ to that you probably would rather not be done (for example, giving them permission to give your e-mail address to spammers). (Coined by Perry de Havilland)

Lexiblographer
A person who chronicles blog terms.

Linguablog
A specialist blog dealing with regular postings about linguistics, language learning, translation and localization, endangered languages, language rights or other language-related subjects. (coined by Enigmatic Mermaid)

Link love
To post a link to another blog without being paid or solicited to do so.

Linkbait
“Bait” in the form of articles, videos, images, etc. that is created with the intention of attracting links to the website that is publishing it. The quantity and quality of inbound links are two of the various metrics used to determine the search engine ranking of a website.

Link orgy
expression. When a blogger finds that he has been linked by multiple sites, or has been added to several blogrolls, in a short time. (Coined by James Martin )

Link rot
1. Over time any large list of links will contain an increasing number of dead links.
2. The phenomenon whereby links from posts or blogrolls increasingly go dead as time passes.

Link whore
1. A blogger (qv) who will go to any lengths to get other bloggers to link to them (the term is usually intended to be humourous). Also: Link slut. Both terms are in fact gender non-specific.
2. Any blogger, regardless of gender, who makes an extraordinary effort to get other blogs to link his or her blog or post.

Linky Love
(coined by Dawson Jackson)

Lurker
A reader of a blog who never comments or otherwise indicates his or her presence. Adopted from the same usage in newsgroups or BBSs.

MSM
acronym. Mainstream media

Me-zine
1. A blog (meaning 1).
2. A single contributor weblog.
Note: The term Me-zine is already fading from use, being rapidly replaced by ‘blog’.
(Possibly coined by Dori)

Mediasphere
A term describing the entirety of the conventional media, usually separate from the blogosphere.

Meme
1. A meme is considered to be a discrete idea that replicates itself, with the connotation that memes replicate themselves and are propagated by people through social and technological networks, much like both real and computer viruses. (Coined by Richard Dawkins)
2. An idea passed down on from one human generation to another. The cultural equivalent of a gene, the basic element of biological inheritance. Amongst bloggers, meme refers to an idea passed from one blog to another, cascading throughout the blogosphere.

Meme hack
Intentionally altering a concept or phrase, or using it in a different context, so as to subvert the meaning. Also: memehack

Meme war
Using googlebombs (qv), comment spam (qv), hostile trackbacks and other technical means to propagate memes.

Meta-blogging
To write blog articles about blogging. Also: metablogging.

Meta tags
HTML tags that reside in the section of a web page used to specify page description, keywords and any other metadata not provided through the other head elements. Meta tags used to be a huge deal, until they were abused, at which point Google stopped placing emphasis on them. (For a short, 60 Second Marketer video on this topic, click Google Wants to See You Naked.)

Milblog
A blog written by a members or veterans of any branch of the U.S. armed services, made much more popular and relevant by members of the military posting directly from the front lines in Iraq and Afghanistan. (military + blog)

Minarchist
Derived from anarchist. An advocate of minimal government, often described as the night watchman state, in which the state exist legitimately only to enable appropriate law and order and to deal with collective territorial defense.
Such as state can exist to reinforce the liberty of individuals but not to ‘do things’ and is therefore a largely ‘apolitical polity’ guarding the boundaries of civil society.
Some minarchists view this as a transitional state leading inevitably to completely stateless anarcho-capitalism, whilst others see minarchy as a stable end point.
Whilst this is not a blog specific term, it is often used on ‘pundit blogs’, many of which are libertarian, hence its inclusion here.

Misting
Similar to fisking in that it is a refutation of another’s views, but misting is less aggressive and is usually humorous. ‘Mistings’ usually take the form of an imaginary exchange of views.
‘Misting’ is really MiSTing – from the show MST3K, Mystery Science Theater 3000, which was a show on The Comedy Channel about characters who were captured by malicious aliens and forced to watch terrible old sci-fi movies. They responded by commenting (rather hilariously) about the movies.

Moblog
1. A blog maintained via mobile hardware, typically a mobile phone (‘cell phone’) with a built-in digital camera. Moblogs are usually ‘photo journals’ rather than text intensive (though this varies).
2. To blog by using such a mobile device.
Whilst moblogs are general run from a phone, it can also be run from a laptop, palmtop or web enabled PDA as the defining element of a moblog is it is used to ‘blog away from the desk’.

Moblogging
A blog posted and maintained via a mobile phone.

Momosphere
Describing blogs written by mothers.

Moonbat
See ‘Barking Moonbat’.

Movable Type
proprietary. A popular blog publishing software package developed by Six Apart. www.movabletype.org

Multiblog
To create or maintain multiple blogs at the same time.

Netiquette
netiquette is etiquette on the Internet. Since the Internet changes rapidly, its netiquette does too, but it’s still usually based on the Golden Rule. The need for a sense of netiquette arises mostly when sending or distributing e-mail , posting on Usenet groups, chatting and blogging.

Newbie
Term, potentially derisive, applied to someone new to a discussion or blog, often after the person demonstrated unfamiliarity with a concept or standards of communication of the forum. Also called “noob” or “noobie.”

News blog
See Pundit blog.

Niche
In online terms, it refers to a specific topic or subject.

Nofollow
A value inserted in the link code that communicates to search engines that they should not follow the link, thus improving the quality of search engine results.

Old media
Newspapers, magazines and major network television. Also see: Dead-tree media.

Open Thread
A thread whose topic is open for definition by those posting to it. Common to blogs with large readerships that visit to exchange views, as opposed to focus exclusively on posts from the blogger.

PageRank
A technology developed by Google, that determines the “importance” of a webpage by looking at what other pages link to it, as well as various other data using a link analysis algorithm. (For a 60 Second Marketer video on this topic, click How Search Engine Spiders Work.)

Page Views
Also called impressions. A request to load a single HTML file or web page.

Paid Post
A blog entry wherein a blogger receives a compensation for posting such entry

Partial and full feeds
Whenever you publish a web feed from a blog or website, you can choose the part of your content that will go the feed. There are two main options: full feeds and partial feeds. Full feeds include all the content that is published on the website. Partial feeds will carry only brief excerpts of the content.

Permalink
1. A link to a specific article in the archives of a blog, which will remain valid after the article is no longer listed on the blog’s front page (i.e after it has archived).
2. The unique URL of a single post on a blog, used when anyone wants to link specifically to a post rather than to the most recently updated page of a blog.

Photoblog
A blog that primarily consists of photos. Long standing term and practice made wildly popular by Flickr, the online photo sharing Web site.

Pilger
To destroy facts in a ‘John Pilger’ fashion, to ‘pillage’ the truth, poor or no fact checking, wild accusations, conspiracy theories etc.. (coined by Auberon Waugh)

Pillar article
Tutorial style article, usually with the goal to teach your readers something. Pillar articles are vital for building validity and generating traffic on your blog. You could argue that this post is an example of a pillar article.

Ping
1. A ping is a system administrator tool that is an automated packet of information (64 bytes) sent through a network to another to establish the status of a target system.
2. To ping another site is to send a small automated packet of data to actuate some expected function, such as a Trackback (qv).
3. A web log notifying a server that its content has been updated. Most blogging platforms automatically ping one or more servers once a blogger updates an old post or publishes a new one.
4. PING is an acronym for ‘Packet INternet Grouper’

Pingback
A network tool used to notify a web author when someone else has links to one of their documents. This allows web authors to keep track of who is linking to and referring to their articles.

Pligg
A user-driven social networking content management system designed to manage an unlimited number of authors where the content is driven by independent authors’ contributions.

Plog
1. A personalized blog created by Amazon.com for a customer.
2. A Web-based tool used by colleagues to track and organize group projects. (project + log)
3. To blog using a Palm Pilot or any device running the Palm OS.
4. A preview blog, where products or events are described in advance.

Plogging
1. Short for presidential blogging (as in the president or CXO of a company) which bypasses the entire PR apparatus, as well as the traditionally blah forms of published speech by CXOs. Think of it as “Do It Yourself PR” for the people best positioned to make hay with it. (Coined by Doc Searls)
2. Project blogging (qv Plog).

Plugin
Set of software components that adds specific abilities to a larger software application. If supported, plug-ins enable customizing the functionality of an application.

Podcasting
To record (usually spoken narrative) audio files (usually in MP3 format) and make them available on-line so that they can be downloaded and listened to rather like an ‘on-demand’ radio show.
Although podcasts can be listened to on any suitable hardware (i.e. a computer or MP3 player), the term ‘podcast’ derives its name from the iPod, a very popular portable MP3 player made by Apple.

Pornblogs
A blog that displays or discusses pornography.

Progblog
A ‘Progressive Weblog’. A blog expressing various left wing political views.
(coined by Madeleine Begun)

Post
1. A single unit of content on a blog, usually consisting of at least a title and text. A blog is made up of a collection of posts.
2. Also referred to as entry, the individual articles that make up a blog

Post scheduling
Using blogging software to write posts and schedule them for publishing in the future.

Pro Blogger
A professional blogger that generates enough income with his blog (or blogs) to be able to live on it.

Problogger.net
Website created by Darren Rowse in 2003 to help bloggers add income streams to their personal blogs. Darren knows his stuff — I’m a regular reader of his blog.

Pundit blog
A blog (qv) focused on news punditry. The bulk of a pundit blogs’ content will be dissection of, or pointers to, stories currently running in the established media. Pundit blogs are largely the same thing as News blogs. Also: Punditblog.

Pundit blogs form one of the three primary distinct (and largely separate) cultural groups within the blogging world, the other two being Journal blogs and Tech blogs.

Other blogging terms at
Blogging Glossary – A to E
Blogging Glossary – Q to Z

Above the fold
Reference to the content on a blog that appears without scrolling down in the open window. Borrowed from newspaper terminology.

AdSense
An ad serving application run by Google that enables bloggers to monetize their blogs. Every time someone clicks on an AdSense link, the blogger will earn money based on a per-click or per-impression basis. AdSense is good for pocket change, not good if you want to become a millionaire.

Advocacy blog
A blog (qv) focused on (typically) political advocacy. Although most blogs are overtly partisan, an advocacy blogs’ content will be pointedly structured to deliver an activist message. Advocacy blogs are a sub-set of pundit blogs (qv), but usually have less of a strict emphasis on current news and are more polemical in nature.

AdWords
Google’s pay-per-click advertising platform designed to help businesses to promote their products, services and websites. The advertiser identifies the keywords they want to target, and the amount they are willing to pay per click. AdWords is not entirely relevant to bloggers, but it’s still something you should have a good handle on since it’s one of the more important online tools for making money.

Akismet
(Automattic Kismet) The most popular spam filter plugin for WordPress blogs. The filter works by combining information about spam captured on all participating blogs, and then using those same spam rules to block future spam. We use it here at the 60 Second Marketer and find it invaluable.

Alexa
An internet company (subsidiary of Amazon.com) that ranks all websites on the internet based on traffic to the site. The Alexa rank reflects the popularity of the site; the approximate number of web sites in the world that have the popularity higher than the given site (the smaller the ranking the better).

Anchor Text
The visible, clickable text that typically provides the user with relevant information about the content of the link’s destination.

Anonoblog
A blog maintained by an anonymous author, often under a pseudonym or pen name. Synonyms include anonyblog, faux blog and ghostblog.

Anti-idiotarian
Someone opposed to a whole raft of political values which are derived from a fundamentally irrational meta-context (world view). Anti-idiotarians can be found across a wide section of the political spectrum and are primarily characterised by vocal rational judgmentalism, generally hawkish sentiments and transcendent loathing of Noam Chomsky.

Archives
A section of the blog containing previous posts.

astroturf marketing
Also known as “astroturfing.” Astroturf marketing is the artificial creation of a grassroots buzz for a product or service. Astroturf marketing has a negative connotation, primarily because disreputable marketers have used deceptive tactics to build their buzz by taking advantage of the anonymity the Internet provides.

Atom
Atom is a machine-readable XML-based web syndication format which allows users to subscribe to blogs and other web content subject to frequent change. This XML file may be called an Atom feed, webfeed, Atom stream or Atom channel.

Automattic
A company founded by Matt Mullenweg in August 2005, and most noted for the development of WordPress (open source bogging software) among other projects.

Autocasting
Automated form of podcasting that allows bloggers and blog readers to generate audio versions of text blogs from RSS feeds.

Audioblog
A blog where the blogger posts recordings of voice, music or other audio content, often with textual annotation to identify the content for indexing.

Backlinks
Hyperlinks present in other blogs or websites that point either to the homepage or to internal pages of a website. Their significance lies in search engine optimization where the number of backlinks is an indication of the popularity or importance of the website or page. This is how Google determines the PageRank of a webpage.

Barking moonbat
Negative term describing someone as being at the far edge of whatever ideology he or she is advocating. Shorthand for crazy. Often put opposite “wingnuts” on the ideological spectrum. (Coined by Perry de Havilland )

Biz Blogs
Business blogs. This can mean blogs writing about business issues or (increasingly) actually run and maintained by a business as part of its day to day operations.

Blackhat Search Engine Optimization
Techniques used to get higher search rankings, usually in an unethical manner. These techniques include: keyword stuffing, invisible text, and doorway pages. (For a quick, 60 Second Marketer video on this topic, click Blackhat and Whitehat SEO techniques.)

Blacklist
Lists of URLs identified as spam URLs and therefore eliminated from comments and trackbacks on a blog.

Blargon
Blogging slang. What this glossary contains. (blog + jargon) (Coined by William Safire)

Blaudience
The audience of a blog.

Blawg
A blog about the law, often written by a law professor, law student, law review or lawyer.

Bleg
1. A blog or blog post consisting of a request to readers of the blog for ideas, donations, commentary or other content.
2. To ask for contributions or feedback using a blog or blog post as a venue.

Blego
The self-worth of a blogger, as measured by the popularity of their blog. (blog + ego)

Blinking
Also called b-linking” or b’linking. This is a synonym of blog hopping, or moving from blog to blog by clicking on the links on the page, often links found on the sidebar.

Blog
1. A contraction of weblog, a form of on-line writing characterised in format by a single column of text in reverse chronological order (i.e. most recent content at the top) with the ability to link to individual articles. There is usually with a sidebar displaying links, and the content is frequently updated.
2. A combination of the term web log. This type of website or part of a website is manipulated by an individual with regular, published posts of commentary. Entries are commonly displayed in reverse-chronological order.
3. To maintain a blog by posting text, links, images or other content, often using blogging software.
4. A blog, or weblog, is a personal online journal that is frequently updated and intended for general public consumption. Blogs are defined by their format: a series of entries posted to a single page in reverse-chronological order. Blogs generally represent the personality of the author or reflect the purpose of the Web site> that hosts the blog. Topics sometimes include brief philosophical musings, commentary on Internet and other social issues, and links to other sites the author favors, especially those that support a point being made on a post.

Blog Carnival
1. A blog event, dedicated to a specific topic, where a host blogger coordinates the collection of relevant contributions from interested people and is published on a regular basis.
2. A blog post that links to other articles, within or outside of the blog, that cover a specific topic. Blog carnivals may be hosted by a list of frequent contributors to the carnival, working in rotation, and encourage new posts by those contributors. A blog carnival also can highlight new bloggers that post on the topic in question.

Blog client
An application that allows a blogger to post, edit, format and perform a variety of functions for a blog or blogs without launching a browser. Synonym of blogging client.

BlogDay
August 31st. Bloggers worldwide post an annual recommendation of 5 new blogs. The day is intended for bloggers to highlight other blogs that differ from their own creations in terms of culture, viewpoint, design or political view or affiliation.

Blog Digest
A blog regularly that reports on or summarizes a number of other blogs, typically on a daily basis. Blog Digests are extremely useful but as they are difficult to sustain, unfortunatly tend to have short operational lives. Also: Digest blog.

Blog ecosystem
A map of the relationships between different blogs online, similar to mapping trophic levels or interrelationships in nature.

Blog feed
The XML-based file into which blog hosting software embeds a machine-readable version of a blog to allow it to be syndicated for distribution, often through RSS and atom.

Blog hopping
To follow links from one blog entry to another, with related side-trips to various articles, sites, discussion forums, and more.

Blog mute
Someone who only occasionally blogs.

Blog scraping
Scanning multiple blogs and copying content that is not owned by the individual participating in the scraping process.

Blog site
1. A blog (depreciated).
2. A hybrid blog/website, featuring website features such as a conventional on-line company brochure (for example) but also incorporating a blog in a sidebar as a supporting feature on the same page.
3. The location of a blog online, indicated by its URL. This may be a dedicated domain or embedded within a web site.

Blog voyeur
A reader of blogs who has no blog of his or her own. See also “blurker.”

Blogathy
When a blogger ceases to care about posting on a blog. (blog + apathy)

Blogebrity
1. Somone who is famous for blogging. See “Dooced.”
2. An online project that created a blog, of the same name, that proposed to ranking of other blogs by popularity and launch a magazine. The blog was, in fact, an entry in a competition to discover which meme could create the most web traffic without the use of advertising. (Suggested by David Simmer II)

Blogerati
1. The collective blogging intelligentsia, commonly understood as being the most influential and highly trafficked bloggers online by page rank and the effect of link traffic.
2. The most intellectually hefty subsection of this group.

Blogger
1. A person who creates and posts to a blog. Synonym of weblogger, though the latter is infrequently used.
2. proprietary. Blogger.com, the most widespread blog publishing software package created by Evan Williams. www.blogger.com

Blogger bash
A party for bloggers; a blogger get-together.

Blogger ecosystem
phrase. A chart or lists showing the links between blogs. Also: Blog ecosystem.

Bloggerel
variant of “doggerel.” Opinion put forward on a blog that has previously been repeated over and over and over again until it makes people sick.
An opinion posted on a blog that has previously been repeated many times, usually ad nauseum. (blog + doggerel)

Bloggerverse
See Blogosphere.

Bloggies
Annual blogging awards, featuring online voting and an offline ceremony with nominations in several different categories.

Blogging
The act of writing something on a blog.

Blogistan
The totality of blogs; blogs as a community.
However, the term is sometimes used to mean the totality of just warblogs (qv), or pundit blogs (qv) rather than the entire blogosphere (qv).

Blogiversary
The ‘birthday’ of the establishment of a blog.

Blogiverse
See blogosphere.

Bloglines
One of the most popular RSS feed readers. It is a web-based application that allows the user to subscribe to and manage RSS feeds.

Blognoscenti
1. A blog connoisseur.
2. Bloggers who are especially knowledgable about the blogosphere, blogging, or their particular blogging subject area. (blog + cognoscenti)

Blogography
The profile or “About” section of a blog, often containing a short biography.

Blogoholic
A blogger addicted to blogging, to such a large extent that it detracts from other areas of the blogger’s life.

Blogorhhea
Excessive and overly verbose posting on a blog, often unedited in a stream of consciousness style. (blog + logorrhea)

Blogorific
Something the blogger finds wonderful. Synonyms include blogerific and blogtastic. (blog + terrific)

Blogosphere
1. The totality of blogs; blogs as a community; blogs as a social network. (coined by William Quick)
2. Term used to describe the universe created by all blogs and their interconnections.
3. The collective content of the blogs worldwide, taken as whole. The term may also refer to the subculture of the community as well, referring to the social network that the interrelationships that bloggers have with one another beyond the technical network itself. Synonyms include blogspace, blogistan, and blogoverse. (Coined by William T. Quick)

Blogroach
1. A reader who infests the comment section of a weblog, disagreeing with everything posted in the most obnoxious manner possible. (coined by Stacy Tabb)
2. A commenter on a blog who obnoxiously disagrees with any and everything posted, as rudely as is possible. (Coined by Stacy Tabb)

Blogroll
1. A list of blogs, usually placed in the sidebar of a blog, that reads as a list of recommendations by the blogger of other blogs. Often indicative of the political affiliations of a blogger, these lists may also include many other kinds of recommended media, including newspapers, journals, books or even companies.
2. A list of other blogs that a blogger might recommend by providing links to them (usually in a sidebar list).
3. Software that manages this list of sites for the blogger, notably Blogrolling.com.

Blogsit
To maintain a blog while the blog’s original or primary author takes a break from blogging.

Blogsite
A Web site that combines blog feeds from a number of different sources, including non-blog sources.

Blogsnob
A blogger that is unwilling to acknowledge comments on a blog from anyone outside of his or her circle of friends.

Blogspot
The blog hosting servers operated by blogger.com. More blogs are hosted on blogspot than anywhere else.

Blogstipation
1. To be unable to think of anything to blog about, i.e. writer’s block for bloggers.
2. To be unable to post an article on your blog because blogger.com is down yet again. (coined by Jim Treacher)

Blogstorm
A large spike in activity, in terms of posting in the blogosphere, centering around a particular subject or controversy, which can be either online or offline. Synonym of blog swarm.

Blogstream Media
Used a reference to the most heavily trafficked blogs, as a commentator might reference “mainstream media.” Abbreviated as BSM.

BlogThis
This software function allows a reader to generate a blog entry automatically based upon a blog entry that the blogger is reading, posting directly to the blogger’s own blog.

Blogule
A concept or point within an article on a blog that is not quite grandiose enough to be a ‘meme’. (coined by Brian Micklethwait)

Blogvert
A blog ad. See blogvertising.

Blogvertising
Advertising that appears on a blog, often in the sidebar or in a banner ad on the masthead or embedded within posts. Explosive growth fueled by BlogAds and Google Ads in recent years has made blogging as a full time profession financially viable for operators of high traffic blogs.

Blooger
Refers to a blogger acting like a teenager or in an otherwise immature or boorish manner.

Blurker
1. One who reads many blogs but leaves no evidence of themselves such as comments behind; a silent observer of blogs.
2. One who reads many blogs but has no blog of their own; a blog-watcher or blog voyeur.

Bookmarklet
A link directly to the new post function of blogging software. This link can be added to a browser toolbar to create a shortcut to posting.

Bye-line
The text, generally at the end of a post, that identifies the poster. A play on “byline”, a newspaper writer’s authorial identification, i.e. “By John Smith.”

Captcha
1. acronym/trademark. An acronym for Completely Automated Public Turing test to tell Computers and Humans Apart.
2. A ‘Captcha’ is form of a Turing Test (qv) used to differentiate humans from computers programs. Their primary blog related use is to defend a blog’s comment sections from automated spam (qv). The term ‘Captcha’ a trademark of Carnegie Mellon University.
3. A security feature that presents an image that includes letters and numbers and by requires a user to type in those letters. Used to minimize and eliminate posting, comment and trackback spam. (Completely Automated Public Turing test to tell Computers and Humans Apart)

CSS
Acronym for Cascading Style Sheets, a style sheet language used to describe the look and formatting of web pages written in HTML and XHTML. The advantage of CSS is that it allows you to control the style of any number of pages simultaneously from a central location (the CSS file).

Celeblog
A blog focused on a celebrity.

Celebriblog
A blog maintained by a celebrity.

CEOBlog
A blog maintained by a chief executive officer. Variants include CIOBlog, CFOBlog, etc. See this blog for an example, or visit this page for a comprehensive list.

Clog Blog
A blog written in Dutch and/or by someone in Holland.

Commentariat
1. The community of people who leave comments on a blog.
2. The collection of commenters for a particular blog, though the term may also be applied to the blogosphere or even the media as a whole.

Commenter
One who leaves a comment on a blog.

Comments
The majority of all blog platforms contain a section where readers can post comments on a blog. Comments have transformed blogs into live conversations, largely contributing to the overall success of blogs. Feel free to leave a comment in our comment section below. C’mon, don’t be shy!

Comment Spam
1. ‘Spam’ is unsolicited online messages generally of a commercial nature, usually delivered as e-mail (i.e. virtual junk mail). Comment spam however is when someone posts off-topic commercial remarks with links in a blog’s comment section.
2. Adding links via comments that point to the spammer’s website with the goal to increase the spammer site’s search engine ranking.
3. spam posted in the comment section of blogs, usually consisting of a few lines of text (usually unrelated to the post) and a link, often to a splog. These comments are almost always posted by spambots crawling the blogosphere. The links posted elevate the splog’s place in search engine rankings and may also send unwitting users to sites that install adware, spyware or malware onto the browser’s PC. Many blogging services now offer character recognition authorization or registration for comments that prevents posting of these comments. Also called “spomments.” See also: “captcha.”

Compete
Web traffic analysis service that publishes the approximate number of visitors to the top 1,000,000 sites in the world.

Crisis blog
A company blog (or ‘Biz Blog’) set up to handle a public relations crisis for a company or institution. This can be either to handle internal communications or to allow a company to present its side of a story in a frank, credible and timely manner when a situation is developing rapidly.

Crud (code)
1. When a blog is published with incorrect html which resulting in visible code on the page, rather than a clickable link or special character or formatted text. The unintentionally visible code is ‘crud’.
2. Code that unintentionally appears within the body of a blog post, instead of applying whatever formatting or action that the code was intended to perform.

Dark Blog
A blog that is unavailable to the public, often hidden behind a firewall or registration barrier.

Del.icio.us
1. The social bookmarking site where users can collectively tag favorite links.
2. To be “del.icio.used” is to be tagged as popular. Trying to create popular content can be described as “deliciousing.”

DNQ/DNP
Do Not Quote/Do Not Print. Borrowed from chat shorthand, indicating that whatever the acronym is applied to should not be posted anywhere else. (Coined by Gary Farber)

Dead-tree media
phrase. Paper newspapers and magazines, also known as Old Media. Also: ‘on dead trees’.

Disclaimer
A statement usually posted on a blog made to free oneself from responsibility.

Domain
Also known as domain name or hostname, it is a name that identifies a website or computer on the Internet.

Dooced
To have lost a job because of entries posted to a blog. (Coined by and because of, Heather B. Armstrong. Here’s why.

Dowdification
1. Used as noun or verb. The willful omission of one or more words so the meaning of the statement is no longer understood but that the statement suits the needs of the writer in launching an ad hominem attack whether or not the construction is truthful or grammatically complete.
2. Named after Maureen Dowd, based on her manufacture of a quote attributed to President Bush in her May 14, 2003 column (as first reported by Robert Cox on TheNationalDebate.com).
3. Omitting one or several words from a quote in a way that changes the nature of the statement sufficiently to illustrate a point the writer is making, in the context of launching a criticism of the author of the quote. Specifically, the term derives from a column written by Maureen Dowd in a 2003 Op-Ed column impugning President Bush. (Coined by James Taranto)

Down thread
Referring to a post made earlier than a comment or post that you are reading, within the same section.

Edu-blog
An education oriented blog. Also: Edublog

Ego-googling
Looking up one’s own name in Google to check on its prominence. Also: e-googling or self-googling.

Event blog
A blog set up for only a limited period to cover some event (for example the E3 Games Convention). Event blogs are often commercial in nature.

Expression Engine
proprietary. A blog publishing software package. Expression Engine is a powerful content management system and is particularly suitable for ‘high end’ group blogs that are full featured and expect heavy traffic. www.expressionengine.com

Other blogging terms at
Blogging Glossary – F to P
Blogging Glossary – Q to Z

Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as: sports, politics, philosophy, social commentary, etc. These blogs espouse on their specific themes. This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics.

Some bloggers even use their blogs as a means to advertise. Some authors advertise their books on their blogs. While other bloggers, use their blogs to shed light to currents issues, events, news and catastrophes.

A lot of entrepreneurs benefit from blogging by promoting their businesses on their blogs, with millions and millions of people logging onto the net everyday, blogging has become a lucrative move. Some bloggers who run online businesses promote their merchandise online. While others profit through advertisement.

Nowadays in education, blogs also play an important part. Professors use blogging to document the lessons that they have discussed and taught. This way, students who who have missed classes, can easily catch up with their assignments.

Blogging is popular all over the world. Blog is short for the term weblog. There are no rules when it comes to blogging. Bloggers have the freedom to express themselves how ever way they want, and the best thing about blogging, is that most blogging sites are free.

There are numerous blogging websites to choose from in the net. This give first time users the option of joining a blogging community that appeals to their interests.

Just search any blogging directory and you’d get a listing of a lot of blogging sites that are available on the net. It’s easy to search a blogging directory, because it is organized according to category. This way you would get exactly what you are after.

Today, there are an abundance of photo blogs, and there are even video blogs as well. Mobile blogging devices may well change the definition of blogging entirely by making it possible for bloggers to create new kinds of posts. Another element of the blogosphere that is starting to redefine blogging is the corporate blog. As more companies hire writers to keep blogs with the sole purpose of creating positive buzz about their brand, bloggers across the globe are arguing about whether these manufactured blogs are really worthy of the name. Between all of these different forces that are constantly expanding and reshaping the blogosphere, it is difficult to imagine that the definition of what is and is not a blog will ever remain fixed for very long.

A person who writes a blog is popularly known as blogger. She/He writes the contents of the blog. Instead of writing texts, some bloggers choose to make their blogs more audio friendly, by using spoken word entries. This is called audio blogging. Other bloggers use videos in video blogging and images known as photo blogging while others benefit from the use of all.

A blog may have the following features:

title- which allows you to label your post
body- this is the content of your post
trackback- other sites can be linked back to your blog
permanent link- every article that you write has a URL
comments- this allow readers to post comments on your blog.

The practice of bloggers writing on a blog is aptly named as blogging. Anyone who wants to start a blog can do so by becoming a member of a blogging website of their choice. Once they’ve become members, they automatically become a part of that particular blogging community. They can browse through other bloggers pages, and link them back to their own blogs. They can also make comments on other members’ blogs.

But by far, the most popular blog type is the one that takes the form of a personal journal. This is the kind that is usually used by first time bloggers. Individuals who want to document the daily struggle of their everyday lives, poems, rants, opinions, find that blogging offers them a medium in which to express themselves.

Bloggers usually communicate within themselves. This is one of the appeals of blogging. It creates a community of people sharing their ideas, thoughts, and comments with each other.

Blogs varying in topics, themes, and set-ups, can be found in blog directories. First time users who want to get an idea of what the blogging world is all about can browse through a number of blogs using these directories. This way they’d get an idea of what these blogging communities are like.

Blogging is really for everyone. Just enjoy it, write anything you want. Of course, there are rules to follow. But overall, it can be fun, simple and easy.

If you are into blogging, then you must have read about the achievements of Carl Ocab. As a blogger at the age of 13, his claim of earning money online became a hot topic in the blogosphere. Some were amazed and wanted to know how he did it but some were questioning the credibility of his claim. My view? He had good mentors.

Today, I finally met Carl Ocab, that is about two years after he became popular at the age of 13. He  attended the free seminar conducted by Joel Christopher at the University of Sto. Tomas, Manila which I also attended.

He looks older than a 13-year old because he is already 15 according to him. I could have gotten more pictures if I brought my extra battery with me

An extraordinary kid simply dressed in black shirt and pants, you’ll never guess he is already earning from blogging. A real masterblogger in his own right, that is Carl Ocab – the KidBlogger.

When a blogger decides to use a server-installed blogging software, some of the features being considered include

• Support (Community support and technical support)
• Ease of use
• Flexibility or modifiability
• Easy customization
• Interoperability
• Security
• Popularity

The following list, in no particular order, includes server-installed (self-hosted) blogging softwares or scripts. Aside from personal weblogs, these scripts are also being used to present professional portfolio and as content management systems for businesses

1. WordPress
2. b2Evolution
3. Joomla
4. Drupal
5. Mambo
6. phpWebsite
7. NucleusCMS
8. php-Nuke
9. TextPattern
10. MoveableType
11. ExpressionEngine
12. Serendipity
13. LifeType
14. FlatPress
15. WheatBlog
16. sBlog
17. EggBlog
18. LoudBlog
19. Typo3
20. Xoops

Taking advantage of what the web offers in terms of blogging, I am always in search of the best and yet free WordPress templates. It doesn’t mean that I don’t support the premium ones but let’s look at the free ones first.

While looking for an appropriate WordPress template for Master Bloggers, I decided to make a compilation of the themes I will encounter during my search. I have not chosen a particular theme yet (and a sponsor is always welcome but the choices are getting longer.

The themes included in the listings are either a magazine-style or a clean, professional WordPress layout or can be both. Choices on the WordPress template to use depend on the niche and personal preference. For text-heavy professional looking websites, finding a free template that will encourage readers to read more (aside from quality content) is time consuming especially when you can’t find the right and yet free template for the website you have in mind. There are too many designer sites to visit so a list will always come in handy. Until I began compiling the list, I have not seen some of them.

Some of these templates have instructions that must be followed in order to display correctly so be sure to read the readme.txt file that may be included in the package. Visit the links for the demo and/or downloads.

1. WordPress Theme and Demo: Massive Press

Check out the remaining list. If you have more, feel free to suggest for the next compilation.

3. WordPress Theme and Demo: InBiz

4. WordPress Theme and Demo: Positive Noize

5. WordPress Theme and Demo: Small Magazine

6. WordPress Theme and Demo: Massive News

7. WordPress Theme and Demo: WordPress Magazine

8. WordPress Theme and Demo: IndoMagz

9. WordPress Theme and Demo: Gabfire Maq

10. WordPress Theme and Demo: Openbook Magazine Theme

11. WordPress Theme and Demo: Wynton Magazine

12. WordPress Theme and Demo: Mimbo2

13. WordPress Theme and Demo: Linoluna Magazine Theme

14. WordPress Theme and Demo: Artemia

15. WordPress Theme and Demo: platformate_500

16. WordPress Theme and Demo: Monochrome

17. WordPress Theme and Demo: Options WordPress

18. WordPress Theme and Demo: Overstand

19. WordPress Theme and Demo: Blue Zinpandel

20. WordPress Theme and Demo: Vertigo

21. WordPress Theme and Demo: Revolution

22. WordPress Theme and Demo: Futurosity eos

23. WordPress Theme Download: Brodie

24. WordPress Theme and Demo: Gathering

25. WordPress Theme and Demo: WP Gold